Blink and you miss it: AMD's keynote address this year was a whirlwind of primetime announcements for the company. The message is clear: AMD is committing itself to 7nm as the future process node that will drive the company's innovations starting in 2019. The first consumer products on 7nm will be the Ryzen 3rd Generation Desktop processors, using Zen 2 cores, offering more than competitive performance against Intel's best hardware. Also on the docket is a return to high-end graphics performance, with AMD set to release a 7nm graphics card that can spar blow-for-blow with the competition at the $700 price barrier.